Ad Agency Christmas Greetings
December 30, 2008
Each year agencies use their creativity to spread a little holiday cheer. This is a list of what they did, via Brandrepublic.
AKQA (microwaves)
Grey London (they went green)
Albion (queen speech)
Lowe (employee tree)
MCBD (monster greeting)
McCann Erickson (animation)
Proximity (save children)
RKCR & Saint (winehouse spoof)
St Luke’s (snowball fight)
beloved wiki[pedia] needs you…
December 24, 2008
YouTube Greeting Cards
December 13, 2008
YouTube is back with holiday greeting cards, allowing users to send a selection of featured videos to their friends and family. Like last year, the eCards are pretty basic, letting you first pick a video from a list that has been pre-selected by YouTube, and then asking you to type your own message and select the recipients. Alternatively, you can also upload your own video to include in the card if you’d like to give it more of a personal touch.
Coming this holiday season do expect some brands utilizing this & sending all their customers & stakeholders a engaging & personalized YouTube Greeting Card! While YouTube’s holiday cards will likely be popular because of the site’s massive reach, there are plenty of more creative ways to send digital holiday greetings.
(here’s… 5 Original and Creative Ways to Say Happy Holidays)
This christmas even E-Commerce figures goes red…
November 26, 2008
Consumer web spending dropped 4% so far in November versus the same period last year — the first time e-commerce figures have shown a year-to-year drop. Consumers spent an estimated $8.19 billion online over the first 23 days of the month, compared to $8.51 billion a year ago.
Weekly online holiday retail sales in millions ($)
‘Cyber Monday’: With love from online retailers
Online retailers are planning a promotional blitz to recoup some lost sales on the so-called “Cyber Monday,” the Monday after Thanksgiving, when consumers return to work, boot up their computers, and presumably start to think of all the shopping they have to get done.
In a holiday survey conducted this fall by Shopzilla, 83.7% of retailers will have a special promotion for Cyber Monday, up from 72.2% last year. The most popular tactics? Specific deals (38.8%), e-mail campaigns (32.7%) and one-day sales (24.5%). Additionally, almost a quarter of retailers are offering free shipping.
Consumers Speaks…. on cnn.com [results of CNN's quick vote as of 5.13pm (EST) 11/27/2008]
